Crafting standout applications, one story at a time.

Application Coaching That Brings Your Story to Life.

Your achievements got you here, but it’s your story that will set you apart. At UnCommon App, we guide students through the most narrative-driven elements of the application process—personal statements, supplemental essays, resumes, activities lists, interviews—ensuring that every piece works together to craft the story only you can tell.

Our coaching is strategic, collaborative, and tailored to you. Whether we’re refining your essay, strengthening your resume, or preparing you for interviews, the goal is always the same: to help you present a version of yourself that is both authentic and unforgettable. Because when your story is clear and cohesive, admissions officers take notice.

Every story and every student is unique. We work with you to customize a one-on-one, flexible coaching plan to achieve your goals with more joy than stress.

The UnCommon App Process

Application Strategy & Personal Branding

Align every piece of your application.

From your essays to your interview prep, we’ll build a cohesive story arc that highlights your strengths, reinforces your goals, and connects with what each school is looking for. This is where intention meets impact.

Personal Statement Creation

Bring your story into focus.

Your personal statement is the heart of your application. We’ll help you uncover the core of your story—the experiences, values, and reflections that make you who you are—and shape that into an essay that feels natural, meaningful, and memorable. We’ll go beyond the basics to create something that truly sets you apart.

Supplemental Essay Advising

Make every response count.

Each school is looking for something different and supplemental essays are your chance to show how you align. Together, we’ll tailor your responses to reflect each college’s values, culture, and programs, while still staying grounded in your voice and goals. No fluff, no filler—just smart, specific storytelling.

Tailored Resume Building

Tell your story on one powerful page.

Your resume is often the first thing an admissions officer reads. We’ll help you build one that’s a narrative snapshot of who you are, what you value, and where you’re headed.

Activities List & Brag Sheet Development

Make your accomplishments work harder.

It’s not just what you’ve done; it’s how you present it. We help students reframe and refine their extracurriculars, leadership, and personal growth into a format that’s sharp, clear, and meaningful to admissions officers and recommenders alike.

Interview Preparation

Own the conversation.

When it’s time to speak for yourself, you’ll be ready. We’ll practice the kinds of questions you’re likely to face, clarify your key messaging, and work on delivering responses that are confident, thoughtful, and true to you.

Ongoing Coaching & Feedback

Support that adapts to you.

No two students work the same way and no two applications should either. We offer flexible coaching and ongoing feedback to meet your needs as your applications evolve, with a focus on maintaining clarity, consistency, and authenticity across every component.